The Institute for Alzheimer’s Disease and Neuroscience (IAN) recently organised an event to mark World Alzheimer’s Day, bringing together people living with dementia, members of the public, and policymakers with the aim of networking, sharing experiences, and raising awareness. The theme of the event was reminiscing, featuring music, film, and photographs from the 1950s, 1960s, and 1970s. The programme carried a strong message: to see the person before the disease and to recognise that, with appropriate support, quality of life can be maintained even in the advanced stages of dementia, while challenging stigma and stereotypes. Attendees heard from the Minister of Education, Prof. Vesna Janevska, and Tanja Kočovska, a well-known North Macedonian actress and former caregiver for her late mother, who lived with dementia. Prof. Janevska highlighted the importance of training paid dementia caregivers and announced plans to introduce new specialised educational programmes in North Macedonian high schools, which she also shared on her social media alongside her impressions of the event. The event was well attended and received coverage across all mainstream media outlets in North Macedonia.