Finland highlights memory-friendly actions during “Memory Week”

23/09/2019

This year’s “Memory Week” took place in Finland, during September. The week was full of events organised by local associations across the country. The theme of the week was based around memory-friendly actions. The associations were able to reward actions locally. On social media, the Alzheimer Society of Finland (Muistiliitto) encouraged everyone to do memory-friendly actions during the week and help to build a memory-friendly Finland. Every action counts, no matter how small.

The Alzheimer Society of Finland also promoted “Muistikummit”, the Finnish version of Dementia Friends, during the week. Muistikummit find out more about memory-related diseases, how these diseases affect a person and how you can act appreciatively and understandingly when meeting someone with a memory-related disease. After that, they can do memory-friendly actions in their everyday lives

You are able to become a Muistikummit through a one-hour-session, offered by local associations or webinars. During the Memory Week, a web-based version of the session was released. It allows people to become Muistikummit anywhere, anytime. During the week 1,000 new people became Muistikummit. Around 300 of them used the webpage. Muistikummit was launched in Finland last year during Memory Week. Now there are already 8,700 Muistikummit. The Memory Week takes place traditionally in September, during the week of World’s Alzheimer Day.