The number of people with dementia in the Netherlands is growing rapidly. 1 in 3 women get dementia and the chance of a woman dying of dementia is currently many times larger than the chance of her dying as a result, for instance, of breast cancer, a stroke or a heart attack.
Dementia is a disease with a huge impact. Not only for the person diagnosed, but also for the family and ultimately for society as a whole. This is why Alzheimer Nederland launched its campaign “Wat alz… jij het bent” (What if… it is you). This campaign drew attention to this brain disease through various videos and calls to action, because Alzheimer Nederland is trying to do everything it can to bring a future without dementia closer.
Watch one of the campaign videos (in Dutch), here: