Alzheimer Hellas organised an event on the Day of Caregivers of People with Dementia, titled “Care Differently”, on 19 March 2026, at the Archaeological Museum of Thessaloniki. The event was attended by 120 participants in person and 75 participants online, reflecting the growing interest and need for accessible caregiver support. Participants were provided with magazines from Alzheimer Hellas, as well as informational brochures from the Caregivers Department.
The title “Care – I Live Differently” constitutes a creative reinterpretation of the Greek verb “φροντίζω” (to care for). In the Greek language, the word itself subtly contains the verb “ζω” (to live). This linguistic connection serves as the foundation for a deeper conceptual message. By isolating and re-emphasising these elements, the title conveys that caregiving is not merely an act directed toward others, but also a lived experience that shapes one’s own way of being.
Through this wordplay, the initiative aimed to highlight the often-overlooked importance of self-care among caregivers. Individuals who care for people with dementia frequently dedicate substantial physical, emotional, and mental resources to others, often at the expense of their own well-being. Over time, this imbalance may lead to exhaustion, chronic stress, and feelings of guilt.
The primary objective was to encourage caregivers to recognise that self-care is neither a luxury nor an act of selfishness, but rather a fundamental prerequisite for providing meaningful, sustainable care. The phrase “I Live Differently” reflects a shift in perspective—one that empowers caregivers to adopt a way of living that incorporates personal well-being, healthy boundaries, and emotional support.
Ultimately, the event sought to support caregivers of people with dementia in achieving a healthier balance between caring for others and caring for themselves, thereby fostering resilience, enhancing quality of life, and promoting a more compassionate approach to both roles.
