Mobile campaign raises funds via SMS in Spain
Wednesday 22 February 2012
The Fundación Alzheimer España has launched a mobile phone campaign to raise funds. Donors are requested to send an SMS with the message "AYUDA ALZHEIMER" to local number 28099.
The association will receive EUR 1.20 per message sent. Donations will contribute to activities such as training programmes for caregivers and events to raise awareness of Alzheimer's disease.